Creators: Jennifer Smith & Anurodh Vaidya
Series 2, Course 4
We’ve all heard the teams “Follow the Money” & “Trust the Science,” but can those two phrases intertwine? Let us walk you through a process that will connect the dots.
At the conclusion of this course you will gain a realistic understanding of how Big Pharma engineers the culture of our society & our institutions (medical, social, corporate, etc.) with marketing tools vs. factual evidence (The public relations vs. evidence approach).
[ 1Video, Length: 15:50, Guided Notes]